Spotlight Interview: Dave Mattson

Dave Mattson - Sandler Systems, Inc

Dave talks about innovation, learning from customers, and success in sales.

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Spotlight Interview: David Allen

David Allen - Getting Things Done

David talks about GTD and how it can help you, your business, and your success.

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Spotlight Interview: Gordon Logan

Gordon Logan - Sport Clips

Gordon talks about Sport Clips and the success of the franchise model he built.

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Mar25

Adam Kessler
Adam Kessler
Fitness Planning Consultants, Inc.
Founder

Adam Kessler is a speed expert who is also a USA Weightlifting Sport Performance Coach, a USATF Level 1 coach, and Certified Strength and Conditioning Specialist. Adam has 16 years’ experience in the industry and now runs his own personal training company.

The team at Fitness Planning Consultants, Inc. offer customized personal training, speed, and strength programs for athletes and individuals throughout Central Ohio.

Their speed, strength, nutrition, and personal training programs have produced results for hundreds of athletes, as well as everyday citizens looking to improve their health and fitness.

BusinessInterviews.com: What are some ways that you separate yourself from the competition?

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Mar24

Kenya Moses
Kenya Moses
Be A Fit Mama
Founder & President

Kenya Moses is the founder and principal health and fitness coach of Be A Fit Mama, Inc., based in the San Francisco Bay Area. Kenya’s mission is to share her extensive health and fitness knowledge and experience working with women to help you become a healthier, more energetic and happier woman. She also regular on-air talent for Livestrong.com and Ehow.com, a professional dancer and is the San Francisco Cardio Examiner.

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Mar21

Brock Stechman & Brody Dorland
Brock Stechman & Brody Dorland
DivvyHQ
Founders

The founders of DivvyHQ, Brock Stechman and Brody Dorland, come out of the digital agency world and have been long-time marketers and entrepreneurs. In 2005, they both founded their own agencies. In the last decade, they have worked with over 300 companies combined, ranging from small businesses to some of the most recognizable brands in the country.

With the explosion of digital marketing and social media, they noticed their clients were consistently challenged with creating high-quality content and implementing new content planning and production processes that these initiatives require. Certainly part of this was due to resource and organizational challenges, but another major failure was due to the generic, antiquated tools that most marketers were accustomed to using (i.e. using spreadsheets to manage editorial schedules/calendars). They quickly realized this was a much bigger problem that companies across the globe were facing. So in 2011, Brock and Brody designed, built and launched the first version of DivvyHQ.

Since that time, DivvyHQ has been embraced not only by big brands and enterprise-level companies, but by the global marketing industry.

DivvyHQ is an advanced cloud-based, content planning and production workflow tool built to help marketers and content producers get/stay organized and successfully execute demanding and complicated content-marketing initiatives. Divvy’s unique functionality combines web-based calendars, content management and online collaboration to help global content teams capture content ideas, assign and schedule content projects, produce any type of content and stay on top of production deadlines.

BusinessInterviews.com: Why do you think that business owners often feel overwhelmed and not able to sustain their overall content planning efforts?

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Mar21

James McCarthy
James McCarthy
McDonnell Boehnen Hulbert & Berghoff LLP
Partner

James McCarthy, Partner at Chicago-based McDonnell Boehnen Hulbert & Berghoff LLP is an expert on patent, trademark, trade dress, copyright, trade secret and unfair competition matters. He actively manages global trademark portfolios and develops brand building and protection strategies for his clients. James has counseled Fortune 500 companies, small clients and individuals regarding the procurement, enforcement and licensing of intellectual property rights. He has also conducted sophisticated trademark searches and rendered clearance and infringement opinions involving both patent and trademark law. He has participated in all phases of litigation before federal courts and the Trademark Trial and Appeal Board. James is an active member of the International Trademark Association (INTA).

DomainNameAdvice.com: What should one consider, from a legal perspective, when selecting a domain name for a business or product?

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Mar20

jennie nigrosh
Jennie Nigrosh
The Green Garmento
Founder

Jennie Nigrosh is the Co-Founder of The Green Garmento. As seen on ABC’s Shark Tank, winner of IHA Design Defined award and named Entrepreneur’s top 100 Brilliant Companies to watch, The Green Garmento® created a reusable dry cleaning bag to help eliminate the estimated 300 million pounds of single-use dry cleaning plastic that has entered US landfills and waterways, threatening marine and wildlife.

Since the company’s inception their reusable bags have helped eliminate an estimated 2 million pounds of dry cleaning plastic, creating cleaner closets and a cleaner planet. Ready for the next step, The Green Garmento has added two new products to its line of innovative, eco-friendly home solutions.

BusinessInterviews.com: What were you doing before deciding to tackle waste within the dry cleaning industry?

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Mar19

Brent Warrington
Brent Warrington

With over 18 years of experience in advancing commerce in the payments industry, Brent Warrington delivers skilled leadership for SecureNet’s growth initiatives and market expansion strategy as Chief Executive Officer.

SecureNet is streamlining the way thousands of businesses accept payments. Their integrated suite of payment tools is the simplest and most advanced way for merchants – from small businesses to enterprises – to manage commerce in any environment: in-store, online and via mobile devices. The platform is backed by detailed business analytics that help merchants make informed decisions to grow their business. SecureNet has a direct connection to card networks, which allows them to offer the most transparent and straightforward pricing in the industry.

BusinessInterviews.com: What are some ways that you help pass on significant cost savings to merchants?

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Mar18

sara dimmick
Sara Dimmick
Physical Equilibrium
Founder & Lead Personal Trainer

Sara Dimmick is Physical Equilibrium’s founder and lead personal trainer. Her vision of owning a fitness boutique in New York City with the capacity to offer high-quality fitness programs and nutrition services led her to open Physical Equilibrium in 2003.

Physical Equilibrium is New York City’s premier personal training boutique. Busy executives, small business owners, students, aspiring athletes, and expecting moms choose Physical Equilibrium personal trainers, triathlon/running coaches, and registered dietitians to help them achieve their fitness and nutrition goals.

BusinessInterviews.com: After being a personal trainer for a number of years, how did you know the time was right to launch your own fitness boutique?

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Mar17

Estelle Underwood
Estelle Underwood
Bodyworks for Total Health
Owner/Director/President

A former gymnast throughout high school and college, Estelle Underwood has always had a passion for exercise and health. She holds certifications as a Group Fitness Instructor and Personal Trainer/Fitness Counselor through the Aerobics and Fitness Association of America (AFAA), and continues her involvement in fitness education on an ongoing basis.

Her clients, both male and female, cover a broad range of ages–from teenagers to the elderly. Estelle’s approach to exercise is a gentle one, taking into consideration her clients’ strengths and limitations, lifestyle, and attitudes and feelings associated with body image.

BusinessInterviews.com: You were formerly a teacher and also invented and marketed a product aimed at children. Can you talk about the turning point where you decided that you wanted to shift your career focus to health and fitness?

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Mar15

Paige Arnof-Fenn
Paige Arnof-Fenn
Mavens & Moguls
Founder and CEO

Paige Arnof-Fenn is the founder and CEO of Mavens & Moguls, a global marketing strategy consulting firm whose clients range from early stage start-up to Fortune 500 companies including Colgate, Virgin and The New York Times Company. She was formerly VP Marketing at Zipcar and VP Marketing at Inc.com before the company was sold to Bertelsmann. Prior to that she held the title of SVP Marketing and was a key member of the IPO team at Launch Media, an Internet start-up that went public in early 1999 and was later sold to Yahoo.

BusinessInterviews: As a marketing professional, what advice to you have when selecting domain names for businesses?

Paige: First of all you have to set your naming criteria and decide what is important to you. Do you want a short name (max of 8 characters for example)? Real word or made up word? Front of the alphabet?

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Mar14

Ainslie MacEachran
Ainslie MacEachran
Gemini Training Systems
Founder, Owner & Chief Instigator

As a competitive cyclist for the last 27 years, Ainslie MacEachran spent 4 years racing in Europe and 4 years as a Professional. He has ridden in 3 Corestates USPro Championships, 2 US Olympic Trials, the prestigious Amateur Het Volk Classic, and numerous Cat. 1 (Elite) National Championships.

Ainslie launched Gemini Training systems back in 1999, and has consistently developed programs that uniquely fit all of his client’s training needs. Ainslie is now a coach with Zoom Performance (www.getzoomperformance.com) based out of Des Moines Iowa.

BusinessInterviews.com: What inspired you to take your passion and expertise in cycling and fitness and turn it into a business?

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Mar13

Michelle Jacobs & Matt Hertig
Michelle Jacobs & Matt Hertig
Alight Analytics
Co-Founders

Before founding Alight Analytics, Michelle Jacobs directed Web analytics, marketing and advertising strategies for companies such as H&R Block, American Century Investments, Saatchi & Saatchi and Toyota.

Prior to founding Alight Analytics, Matt was a marketing intelligence consultant for AMC Theaters, a CIO at DATACORE and served as an executive leading database marketing, eBusiness, CRM and Web strategies at companies such as American Century Investments and Payless ShoeSource.

Alight Analytics is an independent marketing analytics firm offering industry leading, multi-channel marketing analytics solutions for global marketers. By uniting their clients’ offline and online marketing channel data, they provide a transparent, comprehensive view of marketing performance and return on investment. Put simply, they help companies make data-driven marketing decisions. The winning combination of their people, process and platform deliver a full-service, holistic solution for their clients.

BusinessInterviews.com: What inspired you to launch a business together?

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