Aug212012

“I like creating win-win situations and being a solution provider for homeowners”

Jeff Leighton
Jeff Leighton
Action Homebuyers
Owner

Jeff Leighton is the owner of Action Homebuyers, a Washington D.C real estate investment and solutions company that buys and sells distressed properties. He specializes in purchasing residential and commercial property in a timely and flexible manner. Leighton is a former college basketball player and was born and raised in the Washington D.C. area.

MO: Why did you want to work in the real estate business?

Jeff: I am passionate about real estate, and it is truly a limitless industry. In real estate, you control your own destiny. It’s a great business where you can make a difference in your community and its neighborhoods.

MO: What are some advantages you have noticed in buying and selling distressed houses, especially in this economy?

Jeff: Since house prices are so cheap right now, I have a lot of investors who are looking to work with me and invest in these fixer-uppers. Buying houses with cash is a huge advantage because you don’t need to qualify for financing, and you can close faster than most buyers who are looking for a good deal. There are a lot of distressed properties, which presents a greater opportunity for investors.

MO: As a young entrepreneur, what is some advice you can offer other young entrepreneurs who are just starting out?

Jeff: Often, when you take action that may be uncomfortable at first, you realize you have more resourcefulness than you thought. “Speed of implementation” is everything. Once you have an idea or strategy, you must implement it, sooner rather than later, to get the results you seek. You have to proactively seek out like-minded, positive individuals, and let negative influences or connections go.

Seek out books and quotes from successful people, like this one by Andrew Carnegie: “As I grow older, I pay less attention to what men say. I just watch what they do.” There will be a lot of people saying why you can’t do something. The only people you should be getting advice from are those who are doing it and being successful. Following a proven model and getting a business coach or mentor (in my case, Fortune Builders from A&E’s “Flip This House”) has made a significant difference in my business.

MO: What is one business goal that you are working toward achieving?

Jeff: Right now, I am taking proceeds from the flips and putting them toward cash-flowing rental properties and multi-family apartment buildings. I’m going from buying 1-2 houses a month to purchasing 2-3 houses a month. I’m also getting involved with different charity projects that help build houses for those less fortunate.

MO: What sets Action Homebuyers apart from its competition? What are you doing differently for your customers?

Jeff: We have extensive marketing that can reach a greater number of potential customers and find more houses that need work and a quick closing. We are full-time; we do this for a living. We’re professional, and we understand the market inside and out. Our business model is based on a proven formula from Fortune Builders from A&E’s “Flip This House.” I promise that’s the last time I’ll name-drop them! I work closely with them and, as a result, we don’t take shortcuts or cut corners. We do things the right way.

MO:
What is the most rewarding part of your job?

Jeff: The most rewarding part of my job is seeing the finished product of a beautiful house and raising neighborhood home values. I like creating win-win situations and being a solution provider for homeowners who need a fast close and can’t afford to fix a house up or let it sit on the market with a realtor for 6 months. Improving neighborhoods, raising home values, providing jobs for contractors, and giving investors a great ROI is the whole point of Action Homebuyers.

MO: Where do you see Action Homebuyers heading in the future?

Jeff: Action Homebuyers is looking to become the premier real estate investment and solution company in the Washington, DC area. Additionally, we are looking to get into commercial real estate development, as well as flip houses nationally.

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